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HR Sales Academy Series:
#2 A Practitioner’s Guide to Winning Buy-In with Craig Starbuck

Monday, June 2nd, 2025 at 12pm ET/9am PT/4pm UTC

Ready to learn how to create a business case for HR tech that wins the YES?

In Part 2 of our HR internal pitch training, you'll meet Craig Starbuck, People Analytics leader and president of the Society for People Analytics (SPA), who has successfully sold the business case for People Analytics into 6 organizations.

In this session, Craig opens his playbook and walks you through how to build a business case that resonates across the C-Suite — with examples, templates, and storytelling tips you can steal.

Hosted by Richard Rosenow, One Model's VP of People Analytics Strategy.

Together we will:

  • Arm you with data to help build your case
  • Give you insights to prepare you for internal conversations
  • Connect you with like-minded leaders trying to do the same

Don't miss the chance to hear cutting-edge research in your field.

Missed Part 1? Catch up now: Reframe Your HR Initiatives for Success.

 

Register for the Webinar or Recording
Richard-Rosenow-onemodel-circle

Richard Rosenow

VP of People Analytics Strategy at One Model
Craig-Starbuck

Craig Starbuck

Head of People Data, Analytics, & Technology